Our Leadership Team
Steven Walchek
CEO + Co-Founder
LinkedInSteven is the founder and CEO of Liminal, the leading horizontal security platform for all generative AI. Steven’s professional career spans more than 15 years and includes key leadership roles in growth and product strategy at multiple Fortune 500 organizations and startups. Steve has been instrumental in three successful exits, including the first company he co-founded, DebtMarket, now part of Intercontinental Exchange Inc (NYSE: ICE), resulting in a total acquisition value of over $1.1 billion.
Prior to founding Liminal, Steven served as the Executive Vice President (EVP) and Chief Innovation Officer (CINO) at FIS (NYSE: FIS), where he co-founded FIS Impact Labs. Leading a large team, he oversaw the launch and management of five subsidiary companies, resulting in a successful acquisition and a subsequent corporate spin-off.
Before FIS, Steven operated as the Head of Technology Partnerships at Amazon Web Services (AWS), where he notably expanded the ecosystem, achieving over $280 million in new revenue. Additionally, Steven played a pivotal role in the launch and implementation of emerging AWS services in machine learning (ML), Internet of Things (IoT), and streaming analytics.
Steven is known for his energetic and empathetic leadership and operates with the highest degree of integrity in his personal and professional life. He loves hockey, mountain biking, and being a father/husband.
Aaron Bach
CTO + Co-Founder
LinkedInAaron is a seasoned product development leader with a comprehensive background in software, hardware, product strategy, and innovation. With more than 15 years of experience in delivering solutions for Fortune 500 companies, he specializes in the deep analysis of challenging problems, developing technical and operational architecture to achieve outstanding results, and building diverse, world-class teams (onshore, nearshore, and offshore) who share his vision.
Prior to Liminal, Aaron served as Head of Engineering, Innovation for Impact Labs (the new venture incubator within FIS) and was charged with the discovery and incubation of new fintech concepts. In his tenure, he has overseen software development, QA, architecture, and DevOps for multiple venture concepts, including one that was spun into FIS 8 months in and one that produced valuable, patentable IP for FIS.
Before joining FIS, Aaron served as SVP Software Development at Four Winds Interactive, where he led a multifunctional team charged with delivering results through FWI’s award-winning visual communications platform. As a part of FWI’s executive team, he guided its acquisition of SmartSpace LLC (augmenting the platform with mobile and space management capabilities) and FWI’s successful acquisition by Vista Equity Partners.
Aaron holds a B.S. in Computer Science from the University of Colorado at Boulder and an MBA in Innovation and Entrepreneurship from the University of Denver.
Michelle Eatherton
CBO
LinkedInMichelle Eatherton is the Chief Business Officer at Liminal, where she brings over two decades of expertise in go-to-market strategy, partnerships, and RevOps within the technology industry. With a career spanning big tech, channel and distribution networks, as well as early-stage startups, Michelle is a seasoned leader known for driving growth and innovation.
Before joining Liminal, Michelle played a pivotal role at HubSpot as the head of Global Partner Strategy, where she was instrumental in shaping the company's enterprise partner strategy. Her career also includes several key leadership positions within AWS's partner organization, where she led the development of partner investment programs, channel and distribution routes-to-market, and scalable partner mechanisms. Additionally, Michelle has held influential roles at early-stage startups like R3, a blockchain company, and mid-sized enterprises such as CDW and Softchoice.
Michelle holds a B.A. in International Relations from the University of Wisconsin-Madison and an MBA from the Carson College of Business at Washington State University. She is also deeply committed to mentoring and professional development within the industry, serving in various leadership and board positions with organizations like LWT: Leading Women in Technology, Partnership Leaders, and Pavilion.
Marc Jacocks
CMO
LinkedInMarc is an accomplished marketing executive with an extensive background in strategy development, brand building, demand generation, and product/partner positioning. With 15+ years experience across Fortune 500, mid-market, and agency settings, Marc has deep expertise in aligning innovative marketing concepts with tangible results.
Before joining Liminal, Marc served as the Head of B2B Marketing for 2-10 HBW, where he led the development and execution of the strategic vision for the New Home and Resale teams. Marc’s charge during his tenure included driving core revenue growth, market expansion, increased customer retention, and LTV efficiency. Marc’s previous experience includes work with Pacific Life, Crispin Porter + Bogusky, and Ecrion Software (now part of MHC).
Marc holds a B.A. from Wake Forest University and an MBA in Marketing and CIS from The University of Miami Herbert School of Business.